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	<title>Active Minds blog. By Hanson Dodge Creative.&#187; Branding</title>
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	<description>A forum for Active Lifestyle Consumer marketing and technology professionals.</description>
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		<title>Think you know your competition?</title>
		<link>http://blog.hansondodge.com/marketing/2008/02/19/think-you-know-your-competition/</link>
		<comments>http://blog.hansondodge.com/marketing/2008/02/19/think-you-know-your-competition/#comments</comments>
		<pubDate>Tue, 19 Feb 2008 17:39:56 +0000</pubDate>
		<dc:creator>Greg Klobuchar</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Benchmarking]]></category>
		<category><![CDATA[Brand Experience]]></category>
		<category><![CDATA[Brand Landscape]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Competition]]></category>
		<category><![CDATA[Consumer Trends]]></category>

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		<description><![CDATA[.!.
If you answered yes, and your list only includes the brands which are in your immediate competitive space (the ones you see year after year at that Vegas trade show) – this is your wakeup call. It&#8217;s true, you ultimately will  be competing for a sale against like brands, but what happens before a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How far would you go to protect the integrity of your brand?</title>
		<link>http://blog.hansondodge.com/branding/2008/02/05/how-far-would-you-go-to-protect-the-integrity-of-your-brand/</link>
		<comments>http://blog.hansondodge.com/branding/2008/02/05/how-far-would-you-go-to-protect-the-integrity-of-your-brand/#comments</comments>
		<pubDate>Tue, 05 Feb 2008 19:51:47 +0000</pubDate>
		<dc:creator>Chris Remington</dc:creator>
				<category><![CDATA[Branding]]></category>

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		<description><![CDATA[

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  How far would you go to protect the integrity of your brand?  Would you be willing to walk away from millions of dollars of potential sales?  Would you turn your back on a channel that would get your product in nearly 4,000 stores across the country?  Would you [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Active Insights on the Brand Show</title>
		<link>http://blog.hansondodge.com/marketing/2008/01/17/active-insights-on-the-brand-show/</link>
		<comments>http://blog.hansondodge.com/marketing/2008/01/17/active-insights-on-the-brand-show/#comments</comments>
		<pubDate>Thu, 17 Jan 2008 17:41:54 +0000</pubDate>
		<dc:creator>Brian Steenstry</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Active]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[insights]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[Trends]]></category>

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		<description><![CDATA[ Quarantine full movie
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 Our friends at Two West have a great podcast called the Brand Show
The Tracey Fragments download
 . Every week, they explore the brands people love, hate, and love to hate. Their guest list includes some of the best minds in the biz, including [...]]]></description>
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		<slash:comments>0</slash:comments>
<enclosure url="http://www.twowest.com/podcasts/brandshow010908.mp3" length="53861146" type="audio/mpeg" />
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		<title>Your Product Sucks!</title>
		<link>http://blog.hansondodge.com/marketing/2008/01/03/your-product-sucks/</link>
		<comments>http://blog.hansondodge.com/marketing/2008/01/03/your-product-sucks/#comments</comments>
		<pubDate>Thu, 03 Jan 2008 22:29:35 +0000</pubDate>
		<dc:creator>Scott Schwebel</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[iPhone]]></category>

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		<description><![CDATA[ The Importance of Being Earnest on dvd

Behind the Wall dvd


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    Steel Trap movie In our industry, looking back at the year can sometimes be a lackluster trip down memory lane. Not only with our clients but the entire marketplace where we “fight the good fight” [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>E-commerce Makes It To the Boardroom</title>
		<link>http://blog.hansondodge.com/technology/2007/12/13/e-commerce-makes-it-to-the-boardroom/</link>
		<comments>http://blog.hansondodge.com/technology/2007/12/13/e-commerce-makes-it-to-the-boardroom/#comments</comments>
		<pubDate>Thu, 13 Dec 2007 21:25:51 +0000</pubDate>
		<dc:creator>Tim Dodge</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[mission critical]]></category>

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		<description><![CDATA[
I Love You, Man hd
 According to Michael Lombardo, author of “the Leadership Machine,” “There is enormous complexity at the leadership level of organizations today.” Lombardo’s work suggests that in addition to setting goals, building strong teams and keeping an eye on cash, today’s CEOs and company presidents need to be more sensitive to diversity [...]]]></description>
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		<slash:comments>6</slash:comments>
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